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Congrats to the 2025 Phoenix Award and Award of Excellence Winners!
BEST OF PHOENIX
The Home Depot Foundation with MSL
and Sunshine Sachs Morgan & Lylis
First In, Still There: THDF's Disaster Response
PROJECT AWARD WINNERS
Annual Reports
Phoenix Award: Rheem Manufacturing Sustainability Progress Report, Rheem® Manufacturing
Award of Excellence: Relentless Momentum. Undeniable Results., Atlanta Beltline with Alloy
Best Use of Social Media, Organic / Earned
Phoenix Award: Behind the Move to Arthur M. Blank Hospital, Children’s Healthcare of Atlanta
Award of Excellence: Potholes of Winder, City of Winder
Best Use of Social Media, Paid
Phoenix Award: “Why I’m Jones Proud” Recruitment Marketing, Full Tilt Consulting on behalf of Jones Dairy Farm
Brochures, Print
Phoenix Award: Opening the Doors to Arthur M. Blank Hospital, Children’s Healthcare of Atlanta
Award of Excellence: Berry College Admissions Travel Brochure, Berry College
Creative Tactics
Phoenix Award: Potholes of Winder, City of Winder
Award of Excellence: M&M’S Fun Club Sleepover Experience, Weber Shandwick on behalf of Mars Inc.
Digital Publications (Single Issue Newsletters/Booklets/Calendars)
Phoenix Award: ROI of Rebranding: Financial Brand Best Practices, Adrenaline
Executive Communications
Phoenix Award: Marcomm’s Most Influential: Georgia-Pacific, Babbit Bodner on behalf of Georgia-Pacific
Feature Stories
Phoenix Award: Prioritizing Black Women in HIV Prevention, KQ Communications on behalf of MSM SHLI
Award of Excellence: An Incredible Journey: Celebrating Kantwon Rogers, Georgia Tech College of Computing
Magazines
Phoenix Award: 2024 Almanac, Vol. 3, University of Georgia College of Agricultural and Environmental Sciences
Award of Excellence: Careforce Chronicle Magazine Engages Employees, Children’s Healthcare of Atlanta
Media Relations, Associations/Government/Nonprofit
Phoenix Award: Launching The Caregiver's Journey, Fitzgerald PR Inc. on behalf of The Caregiver's Journey
Award of Excellence: Fostering Attention: Shaping Foster Care Stories, RHPR on behalf of Murphy-Harpst Children’s Centers
Media Relations, Business-To-Business
Phoenix Award: Kenco Accelerates Media Relations with Arketi, Arketi Group and Kenco
Award of Excellence: NASCAR Races Toward Electrification with ABB, Cookerly PR on behalf of ABB
Media Relations, Consumer Products, Food & Beverage
Phoenix Award: Omaha Steaks: Certified Tender Romance Book, Weber Shandwick on behalf of Omaha Steaks
Award of Excellence: Fostering Attention: Shaping Foster Care Stories, RHPR on behalf of Murphy-Harpst Children’s Centers
Media Relations, Consumer Products, Healthcare
Phoenix Award: Know Your Status: HIV/AIDS Awareness & Prevention, KQ Communications on behalf of MSM SHLI
Media Relations, Consumer Products, Packaged Goods
Phoenix Award: Lidl US’ Thanksgiving Dinner Under $45, Weber Shandwick on behalf of Lidl US
Award of Excellence: Walmart Delivers "Super" Surprise to Firefighters, The Wilbert Group on behalf of Walmart
Media Relations, Consumer Services
Phoenix Award: Gaining Fans for Film 'The Games in Black & White', Atlanta Story Partners with NEW's Public Relations
Award of Excellence: Orkin Mosquito Cities 2025, Jackson Spalding and Orkin Pest Control
Mobile App
Award of Excellence: Baskin-Robbins Melt Insurance, Baskin-Robbins (Inspire Brands)
Most Effective Influencer Promotion
Phoenix Award: Brawny 3-Ply Guys, Weber Shandwick on behalf of Brawny
Award of Excellence: Going Beyond the Diamond with Georgia Influencers, Children's Healthcare of Atlanta
Online Videos
Phoenix Award: Weber State Champions Sustainable HVAC with METUS, Arketi Group and Mitsubishi Electric Trane HVAC US (METUS)
Award of Excellence: Capitol Check-Up, Georgia Hospital Association
Podcasts
Award of Excellence: Field of Streams: Parenting Podcast Tops Charts, Children's Healthcare of Atlanta
Social Media Campaign, Multi-Channel
Phoenix Award: Georgia Ag Impact Report Social Media Campaign, University of Georgia College of Agricultural and Environmental Sciences
Award of Excellence: Making the Dean’s List in Social Media, RHPR on behalf of StraighterLine
Award of Excellence: Say YES to GCPS, KQ Communications on behalf of GCPS
Award of Excellence: Turning social scrolling into teacher success, RHPR on behalf of ChildCare Education Institute
Websites/New Digital Platform
Phoenix Award: Building a Website for 2030 and Beyond, Atlanta Beltline with Alloy
Award of Excellence: Cantaloupe Powers Self-Service Retail with Arketi, Arketi Group and Cantaloupe
Award of Excellence: Georgia Ag Impact Report Digital Platform Launch, University of Georgia College of Agricultural and Environmental Sciences
PROGRAM AWARD WINNERS
Community Relations, Associations/Government/Nonprofit
Phoenix Award: First In, Still There: THDF's Disaster Response, The Home Depot Foundation with MSL and Sunshine Sachs Morgan & Lylis
Award of Excellence: Inform. Involve. Inspire - Community Relations, Marietta City Schools
Content Marketing, Associations/Government/Nonprofit
Phoenix Award: Convos With Kids With Brad Guzan, Children's Healthcare of Atlanta Strong4Life
Content Marketing, Business Services
Phoenix Award: ROI of Rebranding: Financial Brand Best Practices, Adrenaline
Crisis Communications
Phoenix Award: From Crisis to Care: THDF Rebuilds Hope, The Home Depot Foundation with MSL and Sunshine Sachs Morgan & Lylis
Events or Observances, More Than Seven Days, Associations/Government/Nonprofit
Phoenix Award: The Move To Arthur M. Blank Hospital, Children's Healthcare of Atlanta
Events or Observances, More Than Seven Days, Business, Products
Phoenix Award: Radical Helpfulness: The Home Depot Spring 2025, The Home Depot with MSL and Hartmann Studios
Award of Excellence: HoneyBaked: Holiday Hosting for the Next Gen, Babbit Bodner on behalf of The Honey Baked Ham Company
Events or Observances, More Than Seven Days, Business, Services
Phoenix Award: From Museum to Must-Visit Cultural Attraction, Babbit Bodner on behalf of the College Football Hall of Fame
Events or Observances, Seven or Fewer Days, Associations/Government/Nonprofit
Phoenix Award: Showcasing Dahlonega's Holiday Movie Convention, Pineapple Public Relations on behalf of Dahlonega-Lumpkin County Visitors Bureau
Award of Excellence: "Opening Doors" for Atlanta Housing Innovation, Cookerly PR on behalf of Atlanta Housing
Events or Observances, Seven or Fewer Days, Consumer Products
Phoenix Award: DunKings: The Sequel, MSL on behalf of Dunkin' (Inspire Brands)
Award of Excellence: A ‘Cherry’ Good Time: The Cheerwine Festival, RHPR on behalf of Cheerwine
Events or Observances, Seven Or Fewer Days, Consumer Services
Phoenix Award: SweetWater 420 Fest: A Return to Its Roots, Jackson Spalding on behalf of SweetWater Brewing Company
Influencer Marketing to Expand Awareness
Phoenix Award: Sweet Sips, Sweeter Impact for Literacy, MSL on behalf of SONIC (Inspire Brands)
Award of Excellence: Cox Inspires Digital Literacy & Opportunity, Arketi Group and Cox Communications
Integrated Communications, Associations/Government/Nonprofit
Phoenix Award: Hospitals: A Clear Sign of a Healthy Georgia, Georgia Hospital Association Tailfin Marketing
Award of Excellence: Love, Your Mind: Georgia Sports for Mental Health, Arthur M. Blank Family Foundation Ad Council
Integrated Communications, Food & Beverage
Phoenix Award: Jimmy John's Picklewich, Jimmy John's (Inspire Brands)
Award of Excellence: "Flavor Made Easy" Road Trip: Spice World Turns 75, Cookerly PR, The PR Studio Inc. and Luckie on behalf of Spice World
Integrated Communications, Retail Stores and Restaurants
Phoenix Award: PGA TOUR Superstore Ignites "Golf Loft" Sensation, Cookerly PR on behalf of PGA TOUR Superstore
Internal Communications, Associations / Government / Nonprofit
Phoenix Award: Celebrating the End of an Era: Farewell Egleston, Children's Healthcare of Atlanta
Internal Communications, Business, 1,000-10,000 Employees
Phoenix Award: Company, Great Impact, The Blank Family of Businesses
Award of Excellence: Employer Branding to Prep Iconex for Acquisition, Full Tilt on behalf of Iconex
Internal Communications, Business, Fewer Than 1,000 Employees
Phoenix Award: Consistent Communications in a Landscape of Change, Full Tilt on behalf of Quarterra
Award of Excellence: Internal Communications Launch, Smith Douglas Homes
Marketing, Business-To-Business, Products
Phoenix Award: Stora Enso: The Future of US Sustainable Packaging, Full Tilt on behalf of Stora Enso Oyj
Marketing, Business-To-Business, Professional and/or Financial Services
Phoenix Award: Even One Fly Can Be A Problem, Jackson Spalding and Orkin Commercial Services
Marketing, Consumer Products, Food & Beverage
Phoenix Award: Making a Myth: SONIC’s Unicorn Straw Lore, MSL on behalf of SONIC (Inspire Brands)
Marketing, Consumer Products, Non-Packaged Goods
Phoenix Award: Columbus 2025: Move to Meaningful, Jackson Spalding and Columbus 2025
Award of Excellence: Boots on the Ground: The Legacy Under Pressure, L.L.Bean with Jackson Spalding
Marketing, Consumer Services, Travel and Tourism/Hospitality
Phoenix Award: The Hemlocks by NOC Launch, Pineapple Public Relations and Nantahala Outdoor Center
Award of Excellence: Global Spotlight: ATL hosts International Showcase, Atlanta Convention & Visitors Bureau
Most Effective Campaign on a Shoe String Budget ($5,000 or Less)
Phoenix Award: Be Focused. Be Present. Be Somebody., Marietta City Schools
Award of Excellence: Hope in Headlines: Elevating Foster Care Stories, RHPR on behalf of Murphy-Harpst Children’s Centers
Most Effective Diversity, Equity and Inclusion Campaign for External Audiences
Award of Excellence: Decide DeKalb Black Business Month 2024, Decide DeKalb Development Authority
Most Effective Independent Counselor Campaign
Phoenix Award: Launching The Caregiver's Journey, Fitzgerald PR Inc. on behalf of The Caregiver's Journey
Multicultural Public Relations
Award of Excellence: Arkose Labs Helps Hispanic Consumers Fight Fraud, Cookerly PR on behalf of Arkose Labs
Public Affairs, Associations / Government / Nonprofit
Phoenix Award: Game On! Fulton County Prepares for FIFA World Cup, Cookerly PR and TopRight on behalf of Fulton County
Award of Excellence: A Spiritual Awakening for Climate and Democracy, A. Brown Olmstead Associates on behalf of All Saints' Episcopal Church, Dr. David Orr, and Georgia Interfaith Power & Light.
Public Service, Associations / Government / Nonprofit
Phoenix Award: YMCA of Metro Atlanta Head Start Advocacy Program, Cookerly PR on behalf of YMCA of Metro Atlanta
Award of Excellence: A Spiritual Awakening for Climate and Democracy, A. Brown Olmstead Associates on behalf of All Saints' Episcopal Church, Dr. David Orr, and Georgia Interfaith Power & Light.
Reputation/Brand Management
Award of Excellence: First Senior Center of Georgia, A. Brown Olmstead Associates on behalf of First Senior Center of Georgia
Duplicate Awards
Ordering duplicate awards is a one-time opportunity, now through Dec. 12. Awards from 2025 will not be available again in the future. Order your duplicate awards here.
Orders will be delivered in January 2026 and shipped UPS Ground. We are unable to offer delivery before the holidays.