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The 2024 Phoenix Awards open July 10! 

Have you or your organization produced outstanding work this past year? We want to see your creative ideas, how you exceeded your measurable objectives, and the value you provided to your clients or organization. We know you’ll have great entries, so it's time to add the Phoenix Award deadlines to your calendar and start planning your submissions. 

The 2024 Phoenix Awards call for entries opens Wednesday, July 10! This year’s awards will feature more than 50 Project and Program categories, including new AI categories. 

The details …

  • All work produced between June 1, 2023 — May 31, 2024, is eligible for submission
  • All Georgia-based PR practitioners (both PRSA Georgia members and nonmembers) are encouraged to enter!
  • This year’s competition offers more than 50 Program and Project categories. Work can (and should!) be submitted in multiple categories. The more entries submitted = the more chances to win. Check back soon for the complete list of Program and Project categories. 
  • Submission instructions and requirements for the 2024 Phoenix Awards will be shared here in June. 
  • All entries will be judged again this year by the PRSA Richmond Chapter. Let’s impress them again this year with our Chapter’s work!

Deadlines & Pricing:

  • Early Bird: 
    • Wednesday, July 10 – Friday, July 19
    • $80 for members, $110 for nonmembers
  • Regular: 
    • July 20 – August 9
    • $110 for members, $150 for nonmembers

Start compiling your entries now to get them ready for the spotlight! 

 

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Congrats to the 2023 Phoenix Award and 

Award of Excellence Winners! 

 

BEST OF PHOENIX

Ga State Parks Launches All-Terrain Track Chairs 

Pineapple Public Relations on behalf of 

Georgia State Parks & Historic Sites

 

PROJECT AWARD WINNERS

Annual Reports

Phoenix Award: Building A GreATLife Together, Invest Atlanta with Troy King, Inc. and Phraseology 

Award of Excellence: Children’s Impact On the Community We Serve, Children’s Healthcare of Atlanta with Jackson Spalding

Best Use Of Branded Content

Phoenix Award: Arby’s Dethrones Competitors With Pusha T Rib Diss, MSL on behalf of Inspire Brands

Best Use of Data/Analytics

Phoenix Award: Building Authority In A Crowded Space, Weber Shandwick on behalf of Randstad USA

Best Use Of Social Media, Organic / Earned

Phoenix Award: Pediatric Doctors Channel Their Inner Taylor Swift, Children’s Healthcare of Atlanta

Award of Excellence: Keeping Fenton “Reel”, The Wilbert Group on behalf of Hines And Columbia Development

Best Use Of Social Media, Paid

Phoenix Award: Ready To Join Us? Filling Jobs At Jones Dairy Farm, Full Tilt Consulting on behalf of Jones Dairy Farm

Blogs

Phoenix Award: Lenbrook Women Make History, Latitude 34 PR And Lenbrook

Brochures, Print

Phoenix Award: Recruiting UGA’s Next Top Scholars: The Booklet, Morehead Honors College, University Of Georgia 

Creative Tactics

Phoenix Award: DefenseStorm Launches Refreshed Tradeshow Strategy, Arketi Group and DefenseStorm

Award of Excellence: A Taste Of North Carolina’s Brunswick Islands, Pineapple Public Relations on behalf of North Carolina’s Brunswick Islands 

Award of Excellence: Jimmy John’s Rolls Out Epic 4/20 Celebration, MSL on behalf of Inspire Brands 

Digital Newsletters

Phoenix Award: Associate Appreciation Week 2022 Daily Newsletter, White Cap

Award of Excellence: Employer Brand Through Assuranceamerica Newsletter, Full Tilt Consulting on behalf of AssuranceAmerica

Digital Publications (Single Issue Newsletters/Booklets/Calendars)

Phoenix Award: Agilysys Handbook Enlightens Hospitality Industry, Arketi Group and Agilysys 

Executive Communications

Phoenix Award: Elevating Mallory As A Leader in Mitigating Risk, Babbit Bodner on behalf of Mallory Agency

Feature Stories

Phoenix Award: Healthcare Angel Responds to Mid-Flight Emergency, Children’s Healthcare of Atlanta

Award of Excellence: Feature Story Ups Georgia Film Academy Enrollment, Cookerly PR on behalf of Georgia Film Academy 

Magazines

Phoenix Award: 2022 Almanac, Vol. 1, University Of Georgia College of Agricultural and Environmental Sciences 

Award of Excellence: Emory Nursing Magazine Fall 2022, Emory University Nell Hodgson Woodruff School of Nursing 

Media Relations, Associations/Government/Nonprofit Organizations

Phoenix Award: Operation Surprise 2022, The Home Depot Foundation with Big Red Rooster, MSL, Pullspark and Sunshine Sachs Morgan & Lylis

Award of Excellence: Cars & ‘Q for the Cause, ProjectPR on behalf of The Cystic Fibrosis Foundation, Georgia Chapter

Award of Excellence: YMCA of Metro Atlanta: Community Support for All, Cookerly PR on behalf of YMCA of Metro Atlanta

Media Relations, Business-To-Business

Phoenix Award: Kenco Group Builds Supply Chain Media Momentum, Arketi Group and Kenco Group

Award of Excellence: Stryten Energy Powers Up in Media Relations, Arketi Group and Stryten Energy 

Media Relations, Consumer Products, Food & Beverage

Phoenix Award: Three Cheers For Cheerwine Ale, RHPR on behalf of Cheerwine

Award of Excellence: Building Hype Through Hometown Pride, Weber Shandwick on behalf of McDonald’s

Media Relations, Consumer Products, Health Care

Phoenix Award: Giving Children Better Vision For Life, Babbit Bodner on behalf of Treehouse Eyes

Award of Excellence: Children in Crisis: Tackling Mental Health, Cookerly PR on behalf of Children's Healthcare of Atlanta

Media Relations, Consumer Products, Non-Packaged Goods

Phoenix Award: The Home Depot Counts Down To Spring, MSL and Hartmann Studios on behalf of The Home Depot 

Award of Excellence: Scout: Big News, Tight Deadlines, Powerful Results, The Wilbert Group on behalf of Scout Motors 

Media Relations, Consumer Services

Phoenix Award: Kaiser Permanente Supports Georgia Rural Health, Cookerly PR on behalf of Kaiser Permanente

Award of Excellence: Primrose Schools® Caring and Giving Food Drive, Primrose Schools 

Most Effective Influencer Promotion

Phoenix Award: Building a Community of Influence, The Wilbert Group on behalf of Hines and Columbia Development 

Award of Excellence: Babbit Bodner: Queso Mama X Mud Pie Campaign, Babbit Bodner and Queso Mama in Collaboration With Mud Pie

Online Videos

Phoenix Award: Jimmy John’s Yung Gravy X MILFs, MSL on behalf of Inspire Brands

Award of Excellence: FLEETCOR News Brief, FLEETCOR 

Award of Excellence: Meet The Makers: Chromatic Portal, The Wilbert Group on behalf of Selig Enterprises

Podcasts

Phoenix Award: Hope And Will: A Parenting Podcast, Children’s Healthcare of Atlanta

Award of Excellence: Cultivating Curiosity, University Of Georgia College of Agricultural and Environmental Sciences 

Award of Excellence: Whitecap Capcast Podcast, White Cap

Research / Evaluation

Phoenix Award: Arketi & Kӧrber Deliver Leads Through Research, Arketi Group and Kӧrber Supply Chain 

Social Media Campaign, Multi-Channel

Phoenix Award: Patients Give Sneak Peek to New Pediatric Hospital, Children’s Healthcare of Atlanta

Award of Excellence: Brash Coffee Opens at The Works, The Wilbert Group on behalf of Selig Enterprises

Webcasts

Phoenix Award: Iron Mountain Webcasts Secure $36m in Bookings, Arketi Group And Iron Mountain 

Websites

Phoenix Award: Teton Raptor Center Website Soars to New Heights, Cookerly PR on behalf of Teton Raptor Center

Award of Excellence: Fintwist Engages Employers & Employees With Arketi, Arketi Group and Fintwist

Websites/New Digital Platform

Phoenix Award: Creating A New Team Member “Hub”, Goodwill of North Georgia 

Award of Excellence: Digital Tool Evaluates & Benchmarks Supply Chains, Arketi Group and Kӧrber Supply Chain 

 

PROGRAM AWARD WINNERS

Community Relations, Associations/Government/Nonprofit Organizations

Phoenix Award: McDonald’s Drive Up Hiring Days Gets 20,000 Hired, Weber Shandwick on behalf of McDonald’s 

Award of Excellence: Operation Surprise 2022, The Home Depot Foundation with Big Red Rooster, MSL, Pullspark and Sunshine Sachs Morgan & Lylis

Community Relations, Business Products

Award of Excellence: RaceTrac & Full Tilt Driving Teacher Appreciation, Full Tilt Consulting with RaceTrac

Community Relations, Business Services

Phoenix Award: Limeades For Learning Gets A Pop Culture Boost, MSL on behalf of Inspire Brands

Award of Excellence: Survivors Speak: Impactful Insights On Trafficking, IHG Hotels & Resorts And Polaris 

Content Marketing, Business Products

Phoenix Award: Arby’s Dethrones Competitors with Pusha T Rib Diss, MSL on behalf of Inspire Brands 

Events Or Observances, More Than Seven Days, Associations/Government/Nonprofit Organizations

Phoenix Award: Changing Lives Through Football, Babbit Bodner on behalf of Peach Bowl, Inc.

Events Or Observances, More Than Seven Days, Business, Products

Phoenix Award: An EV Brand Launches, An Iconic Brand Ignites, The Wilbert Group on behalf of Scout Motors

Award of Excellence: L.L.Bean Goes “Off The Grid”, Jackson Spalding on behalf of L.L.Bean

Events Or Observances, Seven Or Fewer Days, Associations/Government/Nonprofit Organizations

Phoenix Award: Cars & ‘Q for the Cause, ProjectPR on behalf of The Cystic Fibrosis Foundation, Georgia Chapter

Events Or Observances, Seven Or Fewer Days, Business To Business

Phoenix Award: Survivors Speak: Impactful Insights on Trafficking, IHG Hotels & Resorts and Polaris

Events Or Observances, Seven Or Fewer Days, Consumer Products

Phoenix Award: Halloween And Holiday Virtual Media Showcase 2022, MSL and Hartmann Studios on behalf of The Home Depot 

Events Or Observances, Seven Or Fewer Days, Consumer Services

Phoenix Award: Cobb EMC’s Recycle Day & Drive Electric Earth Day, Cobb EMC

Award of Excellence: Highlighting The Reimagined Mixed-Use Phipps Plaza, Cookerly PR on behalf of Simon Property Group

Influencer Marketing To Expand Awareness

Phoenix Award: Scary Good Influencer Campaign For Penguin Dry Ice, Full Tilt Consulting on behalf of Penguin Dry Ice 

Award of Excellence: Halloween Gifting Campaign From Orkin Pest Control, Jackson Spalding on behalf of Orkin Pest Control 

Award of Excellence: Hooters Calls Winning Play With O-Line Nil Deal, Cookerly PR on behalf of Hooters

Award of Excellence: Papa John’s Expands Dough & Degrees, Papa Johns 

Integrated Communications, Associations / Government / Nonprofit Organizations

Phoenix Award: The Kentucky Wildlands Launches Waterfall Trail, Pineapple PR on behalf of The Kentucky Wildlands

Award of Excellence: Emory School Of Nursing Ranked No. 1 By U.S. News, Emory University Nell Hodgson Woodruff School of Nursing

Award of Excellence: Pursuing Possible: Turning “I Can’t” Into “I Can”, Jackson Spalding on behalf of Shepherd Center 

Integrated Communications, Consumer Products

Phoenix Award: The Home Depot Berkshires Home Makeover, MSL on behalf of The Home Depot

Integrated Communications, Consumer Services 

Phoenix Award: Cobb EMC’s Outage Alerts Launch Campaign, Cobb EMC

Award of Excellence: Primrose Schools® Summer Adventure Club, Primrose Schools 

Integrated Communications, Food And Beverage

Phoenix Award: Telling The Sweet Vine To Bar Chocolate Story, Dialogue on behalf of Vine To Bar Chocolate

Award of Excellence: Arby’s Brings Its Smoked Meat Expertise to Bourbon, MSL on behalf of Inspire Brands 

Integrated Communications, Retail Stores And Restaurants

Phoenix Award: Mendocino Farms Makes Moooves into Seattle, Jackson Spalding on behalf of Mendocino Farms

Award of Excellence: Ben Affleck Runs On Dunkin’, MSL on behalf of Inspire Brands

Internal Communications, Business, Fewer Than 10,000 Employees

Award of Excellence: MyEMC Intranet Modernization Design and Launch, Cobb EMC Communications and Information Technology

Internal Communications, Business, More Than 10,000 Employees

Phoenix Award: Project Phoenix: Building a Company for the Future, Newell Brands 

Award of Excellence: Piedmont Empowered Intranet, Piedmont Healthcare

Issues Management

Phoenix Award: Project Phoenix: Building a Company for the Future, Newell Brands

Marketing, Business-To-Business, Products

Phoenix Award: Fiserv Gift Card Gauge Enlightens Retail Market, Arketi Group and Fiserv

Marketing, Business-To-Business, Professional And/Or Financial Services

Phoenix Award: Businesses Win When They Support Diverse Women, Jackson Spalding on behalf of Agnes Scott College

Award of Excellence: DefenseStorm Reimagines Its Go-To-Market Strategy, Arketi Group and DefenseStorm 

Marketing, Consumer Products, Food & Beverage

Phoenix Award: Buffalo Wild Wings Teams Up with Sauce Gardner, MSL on behalf of Inspire Brands

Award of Excellence: Baskin-Robbins Unveils Bottomless Brunch, MSL on behalf of Inspire Brands

Marketing, Consumer Services, Healthcare Services

Phoenix Award: City of Hope Atlanta: Personalized Cancer Care, Cookerly PR on behalf of City of Hope Atlanta

Most Effective Agency Campaign

Phoenix Award: Stay Informed And Stay Covered, Jackson Spalding on behalf of Georgia Department of Human Services

Most Effective Campaign On A Shoestring Budget ($5,000 Or Less)

Phoenix Award: Leadership Office Visits/Show The LOV, Piedmont Healthcare

Award of Excellence: Cars & ‘Q For The Cause, ProjectPR on behalf of Cystic Fibrosis Foundation, Georgia Chapter 

Most Effective Corporate Social Responsibility Campaign

Phoenix Award: L.L.Bean Goes “Off The Grid” For Mental Health, Jackson Spalding on behalf of L.L.Bean

Award of Excellence: Aaron’s Celebrates 20 Years Of Changing Lives, The Wilbert Group on behalf of The Aaron’s Company, Inc. 

Most Effective Diversity, Equity & Inclusion Campaign For External Audiences

Phoenix Award: Ga State Parks Launches All-Terrain Track Chairs, Pineapple Public Relations on behalf of Georgia State Parks & Historic Sites

Most Effective Diversity, Equity & Inclusion Campaign For Internal Audiences 

Phoenix Award: White Cap Inclusive Behaviors Campaign, White Cap

Award of Excellence: “Faces Of Children’s” Series Fosters Belonging, Children's Healthcare of Atlanta

Most Effective In-House Campaign

Phoenix Award: Building The Children's Talent Community, Children’s Healthcare of Atlanta

Award of Excellence: Papa Johns Expands Dough & Degrees, Papa Johns

Multicultural Public Relations

Phoenix Award: Assurance America Is "Seguros Al Volante", Hope-Beckham Inc. on behalf of Assurance America

Public Service, Associations / Government / Nonprofits

Phoenix Award: Atlanta Makes Affordable Housing History, Cookerly PR on behalf of Community Foundation for Greater Atlanta

Public Service, Partnerships (Funded Jointly By Businesses & Other Organizations, Including Nonprofit &  Government

Phoenix Award: Ga State Parks Launches All-Terrain Track Chairs, Pineapple Public Relations on behalf of Georgia State Parks & Historic Sites

Reputation / Brand Management

Phoenix Award: Papa Johns Expands Dough & Degrees, Papa Johns